Vedica, Bisleri International’s premium beverage category from the Himalayas, has launched a new campaign film titled “Vedica – Life Full of Altitude,” a visually rich and emotionally resonant narrative that …
Acclaimed actor and sustainability advocate Bhumi Pednekar, along with her sister, lawyer-turned-entrepreneur Samiksha Pednekar, unveil Backbay a next-generation beverage brand that reimagines hydration for the modern Indian lifestyle. Rooted in …
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