FoodBranding

Popeyes®, the iconic Louisiana-born fried chicken brand, has launched its first television campaign in South India, featuring actor Rashmika Mandanna as the brand ambassador for India. The campaign is built …

~Marks nine consecutive years of her as a Brand Ambassador, reinforcing brand trust and recall~ ZOFF Foods, one of India’s fastest-growing spice brands, has reinforced its long-standing association with actress …

Pringles makes its above‑the‑line debut in India with a new digital film, opening a fresh chapter in the brand’s journey in the market. Having so far built salience largely through …