United Breweries Limited (UBL), part of the HEINEKEN Company, today announced the launch of Amstel Grande Packaged Drinking Water, adding to its packaged drinking water portfolio.
Amstel Grande Packaged Drinking Water will be available in 200 ml and 500ml formats, with an initial rollout in Uttar Pradesh, followed by other states. The product will be distributed through UBL’s wide network.
Vikram Bahl, Chief Marketing Officer, United Breweries Limited, said, ” Amstel Grande Packaged Drinking Water is an important addition to our portfolio. Leveraging UBL’s well-established distribution network and deep channel partnerships, we are well positioned to grow this brand.”
Amstel Grande Packaged Drinking Water is produced to high standards of quality and safety, consistent with UBL’s quality standards.