Heritage Foods Limited has expanded its Nourish+ range of protein-rich dairy products with the launch of Nourish+ High Protein Curd, offering consumers a convenient way to increase their daily protein intake through a familiar dairy staple.
The new product delivers 25g of protein in a 400g pack, while retaining the creamy taste and texture associated with traditional curd. Designed for everyday consumption, the curd can be enjoyed on its own or incorporated into meals such as curd rice, raita and other preparations.
The launch reflects the growing focus on protein-rich nutrition among Indian consumers. Heritage Foods believes familiar dairy products such as milk, curd and paneer can help address protein gaps in everyday diets without requiring consumers to significantly change their eating habits.
The Nourish+ portfolio is built around the idea of adding nutrition to foods consumers already enjoy. Its existing range includes Nourish+ High Protein Paneer, providing 60g of protein per 240g pack, and Nourish+ Protein Rich Milk, offering 18g of protein per 500ml pack. The addition of High Protein Curd further broadens the company’s protein-focused dairy offerings.
Commenting on the launch, Brahmani Nara, Executive Director, Heritage Foods, said the company’s approach is to make it easier for families to incorporate more protein into their regular diets without compromising on familiar foods and taste. She highlighted the company’s growing Nourish+ portfolio as an effort to make higher-protein dairy formats more convenient and accessible.
Priced at ₹75 for a 400g cup, Nourish+ High Protein Curd will be available through leading quick-commerce platforms, modern trade outlets, Heritage Happiness Points and select premium general trade stores.
Founded in 1992, Heritage Foods has established a presence across India’s dairy sector, offering products including milk, curd, butter, paneer and other value-added dairy products. The company operates across 16 states and works with a network of dairy farmers, supported by quality-control processes aimed at maintaining consistency and freshness across its product portfolio.
With the latest Nourish+ launch, Heritage Foods is strengthening its focus on protein-enriched everyday dairy, combining enhanced nutritional value with familiar food formats for Indian consumers.
mtinews