Johnnie Walker, the world’s number one Scotch whisky1 has today unveiled a limited edition first-of-its kind, boundary-breaking innovation. Johnnie Walker Blue Label Ultra is the brand’s lightest 70cl Scotch whisky glass…
Sunpure, South India’s largest edible oil brand, has entered the retail spice market in India by launching a new product category—Blended Spices. The range includes Sunpure Sambar Powder, Sunpure Rasam…
BL Agro, a FMCG brand, launched a new television commercial (TVC) for Nourish pulses. The TVC was premiered on the opening day of World Food India 2024 held at Bharat…
Gatorade announced the launch of Gatorade Hydration Booster – a new electrolyte drink mix designed to be the perfect all-day hydration hero. Gatorade Hydration Booster is Gatorade’s first electrolyte powder…
Nestlé Confectionery is trialling Accessible QR codes on two of its beloved brands,KitKat and Quality Street, to help shoppers who are living with sight loss to access product information more easily. The…
FoodTech pioneer revyve, B.V. launches its next-generation gluten-free ingredient line made from baker’s yeast. The new egg replacer delivers excellent texturizing functionalities and is fully neutral in flavor and color.…
AB InBev India’s Swadhaar program aims to empower the lives of 5000 sellers by 2030. AB InBev India, a leading beer and beverage company, is empowering micro-entrepreneurs across India through…
Following its record-breaking export of 375,000 tonnes of premium basmati rice in 2023, Golden Grain is now on track to export 500,000 MT in 2024. Golden Grain Rice, a brand…
An ideal packaging concept for sliced cheese or cold meats is packaging with a reclose system. They prevent products from drying out prematurely, while retaining freshness, flavor and an appetizing…
This festive season, McDonald’s India (W&S), owned and operated by Westlife Foodworld, has announced the launch of two premium burgers – the McCrispy Chicken Burger and the Crispy Veggie Burger.…